Since When Did The Internet Invent Social Networking?
I am not sure how social networking has been relegated, more appropriately, co-opted as a unique function of internet. Since the operative term is “social,” and at the risk of pointing out the obvious, social networking has been with us since cave men gathered around fires playing flutes made from deer bone. So what we’re [...]
On the Usefulness of Twitter, and Other Thoughts
The proliferation of social networking sites is advancing at an impossible pace. For businesses, these sites offer the Holy Grail, the opportunity for engagement of their customers. This particular race is reminiscent of the race for eyeballs in the early days of the consumer Internet between Yahoo, Excite, iWon, Alta Vista, DogPile (yeah, remember those [...]
Tags: Branding, consumer marketing, marketing strategy, social networkingThe Business Media & Social Networking
A couple of weeks ago, I read an article about social networking in a leading New Jersey business magazine. The story quoted several New Jersey based marketing firm execs who weighed in on social networking. The article found a consensus among these folks who opined correctly that social networking is still in its infancy, but [...]
Tags: Branding, dental marketing, dental practice marketing, healthcare branding, marketing strategy, plastic surgery marketing, Social Marketing, social networking, Strategy, web strategies
