Fiercely Independent Marketing & Public Relations
NY: 212.457.8966 • NJ: 973.287.6868

Posts Tagged ‘Branding’

Announcing a New Radio Show

Now you can listen to us on our new web radio show “Hey Marketing Genius!” You can listen by clicking here http://www.blogtalkradio.com/heymarketinggenius Today’s show discusses branding. Our guest is Erik Kent, President of NJWedding.com.

Read more

Social Networking, Marketing, & PR. Brief Interview with FIOS1

Here’s a brief interview with FIOS1 about social networking.

Read more

Content Distribution – The 800 LB Gorilla in The Room…

The internet as a medium is old news. Yes, it’s the most revolutionary medium in the history of man, but it’s old news. The good news is that we continue to discover how to use the internet to connect with consumers, build businesses, expand brands, and engage

Read more

Beware of The Fool’s Gold Rush To Social Networking

Social networking is a powerful tool. It’s even more powerful when it’s being promoted as a cure for all things ill in marketing. Sure, facebook founder Mark Zuckerberg is a cause celeb in the media – recent Oprah appearance and the cover of FORTUNE. And why not?

Read more

Online Targeting is Less Efficient Study Says

As technology continues to grow and the internet becomes a more common platform for business (believe it or not, many businesses still haven’t harnessed the internet), the amount of money spent on online ads has become, as you can imagine, fairly substantial. Although online advertising can be

Read more

Social Media, Mass Media, Farewell 09!

By Abe Kasbo and Kim Reydel Social media was a huge buzz word in 2009 and the hype will undoubtedly spill over into 2010.  Without a question, social media is now the new mass media (television still dominates…for now), and while businesses are still scrambling to figure

Read more

Interview with Andi Simon, PhD for Real Business Now

Read more

4 Strategies to Integrate Social Media into Global Marketing Plans

1. Engage – People who join your group or fan page want something. Find out what it is and give it to them. Give them coupons, suggestion, offers, new, meetings, rallies, contests…what ever it is, you must keep your network engage or else you risk loosing it…or

Read more

The Auto Industry’s Communications Follies…

A discussion about the American Auto Industry’s recent marketing, advertising, and public relations efforts in response to the industry’s troubles.

Read more

On the Usefulness of Twitter, and Other Thoughts

The proliferation of social networking sites is advancing at an impossible pace. For businesses, these sites offer the Holy Grail, the opportunity for engagement of their customers. This particular race is reminiscent of the race for eyeballs in the early days of the consumer Internet between Yahoo,

Read more
Page 1 of 41234

Blog

News

Address

100 Park Avenue • Suite 1600
New York, NY 10017
Phone: 212.984.1089

26 Park Street • Suite 100
Montclair, NJ 07042
Phone: 973.287.6868

Social Info