Interview with Andi Simon, PhD for Real Business Now
Market Like a Champ Investor
I started my career working for legendary stock picker and investor Mario Gabelli. In my brief stint at Gabelli’s Rye, N.Y.-based firm, I learned much that has stuck with me to this day, including the basics of value investing. Value investing is about kicking the tires, doing your research from the ground up, and carefully [...]
Tags: Advertising, Financial services marketing, marketing strategy, Public Relations, Social Marketing, strategic marketing, Strategy, web strategiesSocial Media Interview – The Record
Here’s a link to article about social networking in The Record by Joan Verdon. The article is also referenced below… Mall links to shoppers via Twitter, Facebook Tuesday, July 21, 2009 Last updated: Tuesday July 21, 2009, 9:15 AM BY JOAN VERDON NorthJersey.com STAFF WRITER When North Jersey’s largest shopping mall, Westfield Garden State Plaza, [...]
Tags: Add new tag, Advertising, e-commerce, Financial services marketing, healthcare branding, marketing strategy, Social Marketing, social networking, user generated contentThe Madoffing of Branding
At a recent fund raising event, I stood in a circle talking with a bunch of people, when I overheard a tired question to a member of our group to whom I was not yet introduced. “So What do you do?” went the question. “I’m in advertising, I build brands,” he replied with a smug [...]
Tags: Advertising, bariatric marketing, Branding, consumer marketing, Financial services marketing, marketing strategy, Public Relations, Social Marketing, social networkingFinancial Services Firms Use Web for Branding
By: Abe Kasbo According to a recent article from IMedia Connection, authored by Tim McHale, Interactive media and marketing are playing a critical role in extending financial service companies’ core values of trustworthiness and customer-centricity. The article encourages financial services companies to leverage two main differentiators, namely brand and customer service. The bottom line: 1. [...]
Tags: Financial services marketing, marketing strategy, Online Marketing, www.verasoni.com
