Below is my interview with Joan Verdon of The Record. PR firm places its chips on the Web Wednesday, August 6, 2008 BY JOAN VERDONSTAFF WRITER Abe Kasbo doesn’t worry about having a modest workplace. In 2008, he says, businesses should be a lot more worried about the
Read more →Web Analytics Refresher…How Good Is Your Site?
On July 24th, 2008 / Advertising, Blog, Branding, Business To Business, marketing strategy, Online Marketing, Social Marketing, Strategy, Uncategorized / Comments Off
Just a refresher of the Peterson Model of online audience engagement. Your site’s usability is the foremost issue, so usability (and a couple of other simple elements) is the road to a transforming your site into an experience… Check out what by Kevin Mannion had to say about usability in his
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