Good Reputation Management Means Good Business
By Abe Kasbo So Wal-Mart is changing it’s logo I hear. So what? It’s part of a huge reputation repair job. According to Marketing Daily, Wal-Mart’s first revamp of the logo since 1992 comes as the retailer continues to tweak its image after facing criticism from union-led groups and local communities across the nation opposed to [...]
Tags: Johnson & Johnson, marketing, Public Relations, reputation management, Wal-Mart
